Recruiting in the Digital Age: Social Media Matters

Beyond posting about recruitment events, an effective digital recruiting strategy is a blueprint that sees every social media post a department makes having value in recruitment, where telling your agency’s story matters when you’re actively recruiting and when you’re not, and which sees your website as a window into a candidate’s potential employer. When a department is actively recruiting, ensuring social media campaigns are strategic and the application process is digital and simple are keys to turning clicks into candidates. The engaging presentation covers: Through the Eyes of the Candidate: Social Media Tells Your Story; Content that Sets a Department Apart; Digital Recruitment Campaigns; From Branding to Better Engagement; and Less Clicks, More Candidates.