Public Relations Director Nebraska State Patrol LIncoln, Nebraska, United States
Recruiting the next generation of law enforcement officers is a critical piece to every community’s public safety mission. You’ve seen large agencies make headlines with creative and expensive recruiting campaigns, but how can small to midsize agencies achieve the same results with little to no budget for marketing? We’ll discuss the use of social media, traditional media, and low-cost digital marketing as a way to reach potential recruits. Build your recruiting campaign on a budget to maximize your recruiting reach.
